“Seven steps to graphing your Facebook strategy”
4 October 2007, by Karl Bunyan
From Techcrunch: "In this article i'll explain how to use Facebook to make a big impact on your business, and why it's substantially different than any other social network that's come before." 
This Techcrunch article on Facebook strategy is an interesting read. It not only covers the area of Facebook applications but also creating profiles, using networks and groups, and attempts to look into the future for how to monetise the growing social networking phenomenon.
Business networking on Facebook may not be the primary reason for joining, and if it is then Facebook may not be the place to be, but it’s certainly an area that can’t be ignored. Even status updates, imported blog posts, events and discussion board posts say something about what you’re doing and where. As another marketing and PR stream it has the potential to be a very low effort/return channel.
October 4, 2007 at 12:04 pm
Filed in: Business & Management
No comments